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Ahrefs Competitive Analysis: Master the Strategy

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작성자 Aundrea 작성일 25-11-06 16:01 조회 3 댓글 0

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Competitive research with Ahrefs reveals your rivals’ strengths, weaknesses, and hidden opportunities.


Type your competitor’s URL into Ahrefs’ Site Explorer to initiate a deep dive.


The tool delivers a comprehensive snapshot of their SEO performance, including backlinks, traffic volume, and top pages.


Check the Referring Domains section to uncover their source of authority.


High quality backlinks from authoritative sources can be a signal of strong outreach or content strategies you can emulate.


Switch to the Organic Keywords tab to discover their ranking terms.


Filter results by traffic volume and keyword difficulty to uncover easy wins.


Incorporate these keywords into your editorial plan.


Analyze where their most successful pages sit in the SERPs.


When a competitor holds a top-three spot for a keyword you want, dissect their content’s word count, outline, and comprehensiveness.


Often, competitors rank well because they cover topics more thoroughly than you do.


Run a Content Gap analysis between your domain and up to five competitors.


It reveals keyword opportunities none of you are currently targeting.


You may find untapped niches your rivals are owning—topics you’ve overlooked entirely.


Create better, more comprehensive content around those gaps to capture their audience.


Use the Backlink Gap tool to see which domains link to rivals—but not you.


Find out which sites link to them but not to you.


Contact those domains with superior, relevant content to secure similar referrals.


Avoid mimicry; instead, provide content that outshines theirs.


Use Ahrefs’ Alerts to stay informed about their latest link gains and content releases.


Create custom alerts for your top competitors to be instantly notified of their content drops or link spikes.


Stay nimble and adapt your strategy as soon as they make a move.


Examine their paid search campaigns via the Paid Keywords tool.


Study their paid ad language to uncover high-converting angles, offers, and audience hooks for your SEO content.


Finally, track their domain rating over time.


When their DR climbs, they’re likely earning more high-quality links and SEO momentum.


If their authority dips, dig into the cause—maybe a cleanup, penalty, or lost links—and seize the opening to dominate.


Ahrefs-powered analysis isn’t meant for imitation.


Use the data to evolve, refine, and outperform.


Use the data to fill gaps, outperform, 横浜市のSEO対策会社 and create content that’s not just similar—but better

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